Hong Kong (Hong Kong SAR) – December 4, 2014 – Travelindex is proud to announce viewership on its You Tube channel, BestDestination, has now surpassed 30 million views. The BestDestination channel is home to over 1,300 videos from destinations, hotels and Travelindex members worldwide. The channel showcases some of the world’s most desirable travel destinations, luxury hotels and golf courses. It brings you captivating videos from the most beautiful places in the Americas, the Caribbean, Asia, as well as in Europe, the Middle East, the Pacific and Africa.
Travelindex Founder, Bernard Metzger said, “Today’s travelers expect to be able to see all that destinations, hotels and attractions have to offer before they make their vacation or travel choices and bookings. Travelindex unique video library has become one of the premier research and discovery tool for travelers to get inspired in the initial phase of travel planning.
“Our strategy is to use videos to promote not only destinations, remote lands and undiscovered venues, but also reveal the enormous efforts invested by destination marketing organizations in supporting local communities and in preserving the environment. Travelers will be able to gain refreshing perspectives into environmental conservation efforts and other sustainable, green projects.” added Mr. Metzger.
Exceeding 30,000,000 views is a major milestone for BestDestination; it provides Travelindex members the ability to conveys visual and emotional touch points, which are present in almost every travel offering. With the constant expansion of video as a marketing tool, hospitality and travel companies have quickly discovered the impact that video can have on the amount of guests in their rooms, customers and most importantly, on their bottom line.
“Having a video channel that showcases such an enormous diversity of travel options has not only tremendous benefits for travelers and travel professionals, but for our Travelindex members who can engage viewers more deeply with a medium ideally suited to the beauty and story of the travel experience.” concluded Mr. Metzger.
The Best Destinations by Travelindex channel has become the distribution channel of choice for all major destinations, hotels and in general all travel marketer with a strong video message aiming at travelers, travel professionals, corporate travel managers and all interested community groups.
To view the BestDestination channel, please visit www.youtube.com/bestdestination
Travelindex Media specializes at the confluence between travel, media and technology. We own digital media products, brands and a technology framework helping you create marketing solutions that inspire. Travelindex offers online publication and digital marketing services to the hospitality and travel sectors. Travelindex delivers integrated products and intuitive solutions to increase distribution, drive demand and increase direct revenue streams. The portfolio of media products include travel websites, travel reviews, rating solutions, video distribution channels and a dedicated travel technology framework, all targeting the travel sphere. This gives Travelindex one of the largest and most powerful integrated media platform for travel product distribution and marketing.
Ms. Elsa Yang
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