Mr. Samir Roshwan Crowned with AFASU Golden Award as Best Five-Star Hotel General Manager
Sharm El-Sheikh, Egypt, December 20, 2025 / TRAVELINDEX / In an elegant atmosphere and with a high-level attendance, Concorde El Salam Hotel – Sharm El-Sheikh hosted the award ceremony honoring Mr. Samir Roshwan, General Manager of the hotel, with the African-Asian Union (AFASU) Award as Best Five-Star Hotel General Manager across Africa and Asia, as part of the AFASU International Hotel Awards.
The ceremony was attended by leaders of the African-Asian Union, a number of senior officials and experts in the tourism and hospitality sector, as well as the entire Concorde El Salam Group team, in a scene reflecting the stature and significance of the event.
In his speech, Mr. Samir Roshwan expressed his pride and appreciation for this international recognition, emphasizing that hospitality represents for him a passion and a lifelong journey spanning more than thirty years. He noted that this achievement is the result of collective teamwork and continuous cooperation with teams who believe in the values of quality, professionalism, and guest service. He also extended his sincere thanks to the African-Asian Union (AFASU) for this prestigious honor.
For his part, Dr. Hossam Darwish, President of the African-Asian Union (AFASU), stated in his address that the award followed a rigorous, professional, and transparent evaluation process. He highlighted that Mr. Samir Roshwan stands as an exemplary model of tourism leadership and distinguished hotel management in Africa and Asia. Dr. Darwish added that through its international awards, the Union is keen to support excellence and spotlight inspiring success stories that elevate the tourism and hospitality industry.
Major General Ashraf Abu Eish, Secretary-General of the African-Asian Union, also delivered a speech in which he affirmed that this honor reflects the value of administrative discipline and institutional stability in hotel operations. He praised Mr. Roshwan’s ability to achieve sustainable operational success and to maintain an outstanding professional reputation for Concorde El Salam Hotel, thereby reinforcing Sharm El-Sheikh’s status as a global tourism destination.
This recognition came following an assessment by an international jury comprising a distinguished group of experts in tourism and hospitality, based on strict criteria that included administrative leadership, service quality, innovation, human resources management, and sustainability. Mr. Samir Roshwan outperformed a number of general managers from various countries across Africa and Asia.
This event aligns with the vision of the African-Asian Union (AFASU) to encourage excellence in the tourism and hotel sector, support successful leaders, and enhance the competitiveness of Africa and Asia on the global tourism map.
